Mash Direct becomes a Water Champion

in Water

Mash Direct has been congratulated by the Consumer Council for becoming more water efficient.

Tracey Hamilton, Director at Mash Direct is pictured on the left receiving the certificate from Andrew Culbert on the right

In recognition of the company’s water saving efforts, it has been awarded the Consumer Council’s Water Champions award. This award, developed in partnership with Invest NI and NI Water, is given to those who demonstrate how they have reduced their water use. 

Accepting the award on behalf of the company, Tracey Hamilton, Director said “Taking part in the Water Champion award has allowed us to focus as a company on reducing water usage.  Implementing changes has allowed the company to reduce its water usage by 35%, saving in excess of 100,000 litres per week. This has been achieved by installing flow measuring on all water sources, which has enabled us to identify and fix leaks quicker. We have also installed flow regulating valves on our peeling lines leading to significant water savings. One of the extra benefits has been the energy saving that have been achieved with the lower pumping costs.

“Overall we have found the Water Champion award a fantastic programme and would encourage all companies to join up and make the savings not only for the company but also the environment.”

Graham Smith, Head of Water at the Consumer Council has praised the efforts of the company, “We congratulate Mash Direct for the changes they have implemented in order to reduce their water usage.

“They are the latest business in County Down to join our growing list of Water Champions. These include businesses, schools and farms from across Northern Ireland.  We would encourage all businesses in Down, big and small, to contact the Consumer Council for ideas on how to make savings or to enter to become a Water Champion, which is free of charge.”

The Consumer Council has a range of online resources to help business users check their water allowances and usage.  The Consumer Council can also check non-domestic water users are receiving the relevant allowances available to them and provides a free complaints service if consumers are unhappy with how an issue has been dealt with.

For further details about the Water Champions Scheme or for a free copy of ‘Every Drop Counts’, a guide for businesses and farms to improve their water efficiency visit:, telephone 0800 121 6022 or find us on twitter (@ConsumerCouncil) or facebook (Consumer Council Northern Ireland).

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